Trust In Data Collection

Posted on September 30, 2014

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Data-science

When did everyone start trying to differentiate their company by selling “our 12 step respondent validation process?” I know that we here at watchLAB certainly talk to our clients about it. But it’s just way too close to bragging about how you keep the least amount of cockroaches in your kitchen. I’ve worked in facilities […]

 Category: Big Data, Market Research, Marketing, Smart, Uncategorized      Tags: , , , , , , ,

The Four Most Popular Big Data Questions

Posted on May 9, 2014

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Word Cloud "Big Data"

[ReBlog from Greg Mishkin, VP of Research and Consulting at Market Strategies] Two thousand and thirteen was the year of Big Data, although not always in a good way. We saw some of the largest privacy breaches in history affect major brands like Target, Facebook and Adobe, as well as government-related snafus (Edward Snowden, the […]

 Category: Big Data, Market Research      Tags: , , , , , ,

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